The Lane Norfolk was created to champion independent creative and business professionals and make it easier for businesses to find talented freelancers right here in Norfolk.
We’re not an agency, and we don’t sit in the middle of working relationships. We simply bring people together, helping freelancers get seen, businesses find the right support, and new connections turn into great collaborations.
The best collaborations usually start with a simple conversation.
Find your lane. Find your people.
Grace knows that sometimes life puts you at a crossroads. After being unexpectedly made redundant, she faced a big decision: return to full-time employment or build a business that worked around her health, not against it.
She chose her own lane.
Since launching Boughton Marketing in January 2023, Grace has helped businesses connect with their customers through thoughtful, strategic email marketing. As a Klaviyo Partner, she specialises in creating emails that don’t just land in inboxes, but build relationships, grow communities and drive results.
But business is only part of her story.
Amy knows that life doesn’t always follow the plan you had in mind.
After being made redundant in November 2024, life suddenly looked very different. A family member had been diagnosed with a terminal illness, and her son was due to start school the following September.
Returning to a traditional full-time role would have been the obvious choice. Instead, Amy chose to build a business that would give her the flexibility to be there for the people who mattered most.
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Paving the way for solo entrepreneurs in Norfolk
